6 tips for adapting artwork

At emc design we are very familiar with adapting educational course materials for multiple markets. Often the International version will be adapted to suit different markets, territories and educational situations. As well as re-writing anything from 20-60% of the material the artwork and images are also adapted to suit these different versions and the newly written content. [...]

10 inspiring places for designers in London

Where do designers find their inspiration? And how do we take inspiration from similar mediums, without copying? Some lucky designers just need to see great work to get inspired. Some designers can find inspiration in just about anything. Most of us agree that looking outside of the publishing industry gets our creative juices flowing, so [...]

By |2017-03-16T13:41:11+01:00April 20th, 2017|Categories: Uncategorized|1 Comment

What can ELT learn from the wider world of publishing?

http://gty.im/98307825 ELT Publishers might look to the wider world of publishing to think about the motivational aspects of language learning. If 7 year old boys are soaking up the latest David Walliams book, what lessons can be learned? How can those same motivations for reading Walliams be applied to wanting to improve language skills? [...]

Type table Wordsearch [COMPETITION]

Shortly after we moved to our new studio in 2014, we decided a type based table would be a nice piece of furniture to have in our reception. But we couldn’t find what we were looking for. Consequently we decided to make one ourselves. We bought two empty type cases, bolted them together on a base, [...]

What makes an image memorable?

http://gty.im/475701256 In our selfie, snap-chat, Instagram obsessed world we are asking what makes an image memorable? Or perhaps not necessarily memorable but one that has a permanence, a presence that will stick in our minds for more than a few seconds of scrolling through Facebook and Twitter. In a recent Royal Academy of [...]

Show me what you mean­ – how editors and authors can influence the design process [guest post]

http://gty.im/573586649 Lyn Strutt is an ELT professional providing editorial services and consultancy for the educational publishing industry. She is an Advanced Professional Member of the SfEP with extensive experience of editing teaching and training materials, and has a background in training adults in English and business skills. In this post, she looks at ways in [...]

Unleashing the power of emc’s “fine-tooth comb”

Here at emc design, we work with publishers of all sizes – from large international education publishers to niche specialists who only publish occasionally. Like our clients, we are big and small. ivermectin sales Yep, you read that right. We are one of the biggest agencies in the publishing industry, but we work in small teams, each [...]

We’re hiring designers [JOB ALERT]

emc design is looking for an experienced graphic designer to join our leading design agency for the publishing industry. We are passionate about what we do and have built up an unrivalled reputation in producing high end, multi-component (print & digital) resources for international education markets. Clients return to us because we have a team [...]

Design using restricted colour palettes: Why? Part 2

Collins duotone colourizer app In Part one, we looked at the historical necessity of using two colours and how we used to go about achieving this. Of course, all of these techniques can still be used, but most people work in CMYK or RGB nowadays. The agency Collins who re-branded Spotify, because of the need [...]