Why creative assets matter: BookMachine’s final Unplugged event of 2020

It's true what they say, illustrations and images really can make or break a publication. No matter how great the typography is or how beautifully written the words are, if the creative assets don't deliver you will only have half a product! On Wednesday 11th November join me (Sophie) and an amazing panellist of speakers [...]

Marketing Vs Design – which matters more? [EVENT]

  Marketing Vs Design – which matters more? This is the question we are posing on Wednesday 2nd November as part of our next BookMachine design event. We all know that both design and marketing are integral to making and selling the best books but all too often the two disciplines are kept very separate [...]