Type table Wordsearch [COMPETITION]

Shortly after we moved to our new studio in 2014, we decided a type based table would be a nice piece of furniture to have in our reception. But we couldn’t find what we were looking for. Consequently we decided to make one ourselves. We bought two empty type cases, bolted them together on a base, [...]

What makes an image memorable?

http://gty.im/475701256 In our selfie, snap-chat, Instagram obsessed world we are asking what makes an image memorable? Or perhaps not necessarily memorable but one that has a permanence, a presence that will stick in our minds for more than a few seconds of scrolling through Facebook and Twitter. In a recent Royal Academy of [...]

Show me what you mean­ – how editors and authors can influence the design process [guest post]

http://gty.im/573586649 Lyn Strutt is an ELT professional providing editorial services and consultancy for the educational publishing industry. She is an Advanced Professional Member of the SfEP with extensive experience of editing teaching and training materials, and has a background in training adults in English and business skills. In this post, she looks at ways in [...]

Design using restricted colour palettes: Is less more? Part 1

One of the design trends in which we’ve seen a resurgence lately is working with a restricted colour palette. Back in the day, when EMC was young (and before), this was because of the relatively high cost of four colour printing. So books, book covers and marketing material often had to use one or two colours. [...]

Marketing Vs Design – which matters more? [EVENT]

  Marketing Vs Design – which matters more? This is the question we are posing on Wednesday 2nd November as part of our next BookMachine design event. We all know that both design and marketing are integral to making and selling the best books but all too often the two disciplines are kept very separate [...]

Creative Content’s Pic of the Week

Caption: A woman appreciates light installations during a media preview of the 9th Singapore Night Festival in Singapore, Aug. 18, 2016. Credit: Xinhua / Alamy Stock Photo                           We came across this stunning image of the 9th Singapore Night Festival, earlier [...]

Reflecting on the summer and what lies ahead

http://gty.im/158292819 There's nothing quite like the nights starting to draw in to remind us that summer is on its way out. Yes, it's sad to be thinking of the long, wintery days ahead but hopefully we'll make the most of a few more warm sultry evenings, and wasp-infested picnics before autumn really starts to bite. [...]

New project: GCSE Food Preparation & Nutrition

We're really pleased to finally showcase the brilliant new GCSE Food Preparation & Nutrition course from Illuminate Publishing. The project was design-led from the start and every page has stunning visuals to entice and help GCSE learners. We even heard this week that the first print run has already sold out! So a huge congratulations [...]

What’s it like doing work experience at emc design? [INTERVIEW]

Tom working on some new graphics For the last two weeks we have had the pleasure of having Tom in the studio for his year 10 design work experience. Tom is 15 years old and has an interest in graphic design and we first met him last summer when we did a careers [...]